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Marketing across Industries with Customers from around the World with Aqaba Technologies Ramsey Sweis

This episode, Founder and President of Aqaba Technologies Ramsey Sweis talks about the different desires customers have depending on their location, the differences in marketing for different industries, and how your marketing should change on different social media platforms.

Ramsey Sweis is the President, Founder, Architect, and Lead Digital Strategist for Aqaba Technologies.
Ramsey has over two decades of experience in the digital marketing space, improving his client’s marketing intelligence, providing marketing consulting, and growing brands through customer acquisition and online engagement. Here are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency:
  • How to pick the branding for a marketing agency.
  • How to get your first customers and bring in new business.
  • When to start being more selective with your clients.
  • Common hiring mistakes.
  • Time managment techniques.
  • The different desires customers have depending on their location.
  • The differences in marketing for different industries.
  • How marketing changes on different social media platforms.
  • Common mistakes marketers make.
Connecting with Ramsey Sweis:
Connecting with the host:
  • 6:08  – “The saturation of social and paid and organic platforms that we all are aware of today, including emails, we get bombarded with data. It’s just overloaded on a daily basis. It needs to be meaningful, there has to be a purpose-driven brand in terms of online. We’re a non-traditional agency. We have no experience of traditional media; it’s all digital; and it’s all driven by data. That’s where we really invest and focus our efforts in.”
  • 10:59 – “The more knowledgeable that you become, the more knowledgeable your team becomes, from a knowledge-based sharing standpoint, and then your clients are the benefactors, and you have a job as a result.”
  • 18:55- “Everyone wants the same outcome, the same result, their goals are economically driven, it’s not about scheduling appointments or visits to the websites those days are done. Anyone whose thinking along those lines should really rethink their approach. It’s monetary outcome, return on ad spend, there may be a variance in culture, maybe a variance in language, mostly English speaking and the results are pretty much the same so it’s not what you say, it’s how you say it. . .”